Sinebrychoff

26.11.2015

kopla_cases_800x800_sinebrychoff2

We have been privileged to work with Sinebrychoff for several years. Together we’ve done numerous deep dives to better understand critical consumer segment’s needs, behaviors and drivers. We’ve been involved in category, portfolio, concept and communication development engaging consumers to ensure target group relevance. We also had the opportunity to help Sinebrychoff in building a more consumer trend and insight driven innovation and concepting process.